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A year after reopening, Japan celebrates domination at the World Ski Awards

This October marks a year since Japan reopened its borders to independent tourism, and the past 12 months has seen a remarkable turnaround.

What was a tourist industry on its last legs having suffering years of border closure, Japan’s ski scene is roaring back to life with huge anticipation for the upcoming season. Powder enthusiasts all over the world are eagerly preparing to hit the slopes and shred some big pow once again, and nowhere is this better reflected than the dominance shown by Japan at the 2023 World Ski Awards.

In line with the excitement of worldwide powderhounds, the tourism industry has been powering up in all aspects, from increasing the number of staff to improving service levels, and unveiling of luxury new accommodations, to ensure that this upcoming ski season will be nothing short of spectacular. At the World Ski Awards, this is demonstrated by the sheer domination of Japan’s resorts and ski hotels, with finalists in 6 out of 11 World categories. These are:

  • World’s Best New Ski Hotel 2023: Setsu Niseko 
  • World’s Best New Ski Chalet 2023: Tsubasa Chalet at Hanaridge
  • World’s Best Ski Resort Group 2023: Prince Snow Resorts
  • World’s Best Heli-Ski Operator 2023: Hokkaido Backcountry Club
  • World’s Best Ski Transfer Operator 2023: SkyExpress 
  • World’s Best Ski Travel Agent 2023:  Japan Ski Experience, Explore Niseko, Powderlife, 

For the team at Japan Ski Experience, it is a firm testament to their impeccable customer service. For the past 15 years, they have strived to go above and beyond at every step of booking for thousands of travellers to Japan’s ski resorts. The team at Japan Ski Experience would like to express their deepest gratitude to their guests’ kind and encouraging words that have fuelled their passion and forward progression.

With its internationally acclaimed powder snow combined with an unforgettable cultural experience, skiing and snowboarding in Japan promises to be the ultimate destination for both seasoned riders and newcomers. As it makes huge strides on its road to recovery, the Japan ski industry will be watching with eager anticipation when the winners of the prestigious World Ski Awards are announced.

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