Hidden Mountain Ski attend National Snow Show 2022

Ski travel agency, Hidden Mountain Ski (HMS), is attending the National Snow Show in Birmingham this weekend.

The HMS team will be on stand L24 and are looking forward to connecting with fellow skiing and snowboarding enthusiasts as they share their passion for the Snowsport industry.

Bringing together a community of Snowsport enthusiasts from across the nation, the National Snow Show invites businesses to exhibit and display the latest market products and services which can allow customers to plan and book their next winter holiday. The two-day all-inclusive and diverse event inviting skiers and snowboarders of any level, held at the UKs largest exhibition venue, is packed with activities from trying out taster sessions on the SnowDome Slope to tuning into inspirational stories from Olympians.

Incorporated in 2021, Robert Ramsay launched HMS from his vision of creating a new skiing experience, allowing enthusiasts across the UK to experience the authenticity of skiing in less-known resorts. Coming from a diverse business background, Robert runs his family farm at Kinblethmont where, with his family, he has diversified considerably. Running substantial tourism operations with his wife, Jessica, in Kinblethmont House and cottages, Robert also works with his brother, Jonathan, taking care of arable crops, woodland and renewable energy operations. Additionally, Robert is a founding director of SoilEssentials Ltd, a leading precision technology business in the environmental and agricultural space. His passion for carbon reduction, tourism, and supporting the success of local, family businesses and communities inspired the launch of Hidden Mountain Ski.

Founder and Director of Hidden Mountain Ski, Robert Ramsay, said: “The company was established to provide Ski-holiday goers with a unique and authentic holiday getaway. Using the knowledge and expertise of our team of travel and skiing experts, we were able to provide our customers with a true insight into what these hidden gems have to offer.

“We believe a ski holiday should be more than just a week on the snow amongst the crowds. We want our customers to authentically experience the alpine culture, introducing them to the true heart of these areas; the local people, food, and community, and I’m delighted to be able to share my passion with fellow enthusiasts at this year’s National Snow Show.”

For more information about Hidden Mountain Ski, visit:

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